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The Whole everything network
About 198 registered domains and 534 public sites, built and run from one desk in Austin, every one of them Agents First. The Whole is the Whole Earth Catalog's: access to tools. Here is the map.
The flagship and the family
Ten hubs. Each one is a front door to a part of the network.
- WholeTechwholetech.comThe flagship and front door: the whole network, its sessions and its standards.
- WholeReachwholereach.comThe AI marketing engine, its editions, and the live test-site network with build progress on every engine.
- WholeSEOwholeseo.comOne marketing engine, six industries: it audits a live site and produces content and on-page work grounded in its own market.
- WholeAustinwholeaustin.comEvery Austin sector, one index: 149 Austin sites across 85 industry sectors.
- WholeATXwholeatx.comThe Austin-metro business guide, ranked by website: 6,284 businesses across 88 industries, scored 0-100 for customers and AI search.
- Whole Texaswholetexas.comCities, regions, food, culture and the outdoors, from the Hill Country to the Gulf Coast.
- WholeVoyagewholevoyage.comOwner-direct marketplaces: HulloShips for vessels, Thai Villa Exchange for villas, and more.
- WholeHomeBuildwholehomebuild.comEvery way a home gets built: hands-on framing, green and passive, off-grid, container, earth-sheltered, stone, tiny.
- WholeMagneticswholemagnetics.comProgrammable and coded magnets explained, with the knowledge network around them.
- WholeTech, Texaswholetx.comThe Austin-grounded chapter of a thirty-year web shop. Three decades, one drawl.
Two engines
One drives demand, the other builds the thing demand lands on.
AME, the Auto Marketing Engine
Point it at any website and get a marketing department: it audits the live site and produces content, on-page fixes and growth work grounded in the site's own market. Propose-only by design; nothing ships without the owner's approval. automarketingengine.com
AWE, the Automated Web Engine
The design half: it audits a site against the house design bar, assembles a brief from the site's own knowledge base, and builds to a preview before anything goes live. automatedwebengine.com
AWE Concierge, free
A site assistant that runs one hundred percent in the browser: no cloud, no API costs, no monthly fee, $0 per question. It answers from the site's own pages, cites its sources, and hands off to the owner when it does not know. Two lines of code. Try it.
Clusters
A few of the neighborhoods, with a door into each.
Local Texas
Austin and Texas guides, sectors and business indexes. wholeaustin.com, wholeatx.com, atxguide.net, wholetexas.com, texascoworking.com.
Community
The Spring, rebuilt, the software that runs it, and one scrappy unofficial side project (afterhours.party, not affiliated with Office Hours). austinspring.com, atxbbs.com, afterhours.party.
Tributes
Fan and tribute sites, each built from public sources and credited. charlespetrie.com, firthfan.com, austen.com, ryanholidayfans.com, tednelsonfan.com, toscagruber.com.
Engines
The two engines and their free concierge. automarketingengine.com, automatedwebengine.com, wholereach.com, wholeseo.com.
Travel and marketplaces
Owner-direct marketplaces for the water and the world. wholevoyage.com.
Home, magnets, making
Home building and programmable magnets, explained. wholehomebuild.com, wholemagnetics.com.
Small-business rebuilds
Working sites for working businesses, built to the house design bar. leadvilleoffroad.com, sledville.com.
Stories
An illustrated graphic novel, and whatever comes next. atlantea.org.
Standards
Agents First: the principle every site on the network is scored against. agentsfirst.dev, ai.wholetech.com.
Agents First
Every site on the network is built to be read by an AI agent as easily as by a person: an AGENTS.md contract, llms.txt, a Markdown twin of every page, structured data, and a robots.txt that welcomes agents instead of chasing them off. The scorer and the principle live at agentsfirst.dev; the network's AI site is ai.wholetech.com.
The counts move week to week; wholetech.com keeps the live tally.